Twinings Enterteanment

Is that tea or a board game?

-Concept project-

A cup of tea is always a pleasure. While drinking, you can read, chat or just relax. But you can also have a bit of fun!

And tea bags exactly looks like cards, isn’t it?

That’s how the project took life: turning tea bags into cards to play a game, so the classic tea break could be more entertaining.

Guess Who’s coming for tea?

We merged the most classic tea with the most classic board games.

The English Breakfast became a Guess Who?, dedicated to the characters of England. Every teabag has a special backside with the portrait of a famous english character: from Her Majesty the Queen to His Majesty David Bowie. 21 characters in total.

Where’s the Welsh Corgi? I knew it was around here…

Here’s the Earl Grey flavor. It became a Memory Game, with 24 english icons on the backside of each teabag: a bobby, a 1 pound coin, a trench, a punk guy…
Tea sachets has been created with a special reusable plastic which made them unbreakable so, after removing the bag, you can still use the sachets for another game.

Credits

This project was born for Brand Revolution Lab 2019, a laboratory by Stratego Group.

Concept & Design: The 6th
Illustrations: Marco De Masi, Federico Epis

Print (sachets): Goglio Spa
Print (boxes): Press-Up
Paper by Cordenons
Incubator: Stratego Group