The italians

Branding

Brand identity for a restaurant in Milan.

The concept: coming back to Italy after a long time spent in the USA.
A mix of old and new: the ambient is old-fashioned, the menu has some classics of the italian homemade revisited with a bit of american taste.
The logo goes back to the ’30 (years of the big immigration to the USA), with an ancient stamp completing the lettering.


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