Punton di Leone
Olive oil branding
“The total respect of nature and wildlife is the key to produce a very high quality extra virgin olive oil”
Punton di leone is a tuscan farm in Scansano (Grosseto).
The production has a set of four labels, and all the animals represented in the labels (turtledove, porcupine, hoopoe, deer) are typical of the area of Scansano and live free in the farm. The lion in the logo comes directly from its name, ‘Punton Di Leone’ which means ‘peak of the lion’.”
The synthetic shapes to communicate quality and italian tradition
Each of the animal illustrations on the bottles are made up of geometric shapes, which helps differentiating from the rest of the market (usually crowded of old styled illustrations), and homages an italian graphic design style from the beginning of last century.