Aprimondo wines

Time is the secret of appassimento wines

Logo and labels design for a range of appassimento wines by Caviro (rebranding of Il Passo Segreto). We designed the new name from scratch, adapting it to the existing keyhole graphic.

The special box

Appassimento wines are made from dried grapes, so time is crucial to explain the uniqueness of this wine.

In this special box for buyers, we showed the time passing with a 4-steps unboxing process: the moon passes from crescent to full.

Animated video and website

This is an introduction video for events and website.
Illustrations by Michele Marconi
Animation by Studio Mistaker

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